Lifecycle marketing services that compound
BMO Media is a lifecycle marketing agency for DTC brands. We run email, SMS, loyalty and referral, reviews and UGC, push notifications, subscription retention and direct mail as one program, so every channel knows what the others already said. Each service below links to its own page with results, process and FAQs; the hub explains how they fit together.
One customer journey, seven services, one team
Retention is not a channel. It is what happens to a customer between the first order and the fifth, and every stage has a job. Email and SMS acquire the opt-in and recover intent. Post-purchase sequences set expectations and collect the review. Loyalty and referral give the second order a reason. Push catches the restock and the price drop. Subscription retention keeps the relationship going month after month. Direct mail reaches the customers who stopped opening everything else. We build those stages as one system because a point-balance reminder, a review request and a win-back offer should never land on the same customer in the same hour.
Email Marketing
Klaviyo-first flows and campaigns that make email a predictable, attributable share of revenue. Darc Sport: 30% of total email revenue from automations. See the ecommerce email marketing agency page.
SMS Marketing
Compliant SMS programs on Attentive, Postscript or Klaviyo that earn every message and run in step with email. Darc Sport: 41,000 subscribers in two months. See the SMS marketing agency page.
Loyalty and Referral
Programs modeled before they are built, wired into email and SMS so members use what they earn. YoungLA Rewards: 118,831 program messages in the first 30 days. See the loyalty marketing agency page.
Reviews and UGC
Collection programs that reach double-digit review rates and put the proof on the pages that convert. See the reviews and UGC marketing agency page.
Push Notifications
Owned reach with zero send cost, for restocks, drops and price moves, sequenced with email and SMS. Centr: $1.9M+ CRM revenue in BFCM across email, push and in-app. See the push notification page.
Subscriptions
Churn split, failed payments recovered first, the first 90 days rebuilt. Centr: 20% lift in trial-to-paid. See the subscription marketing agency page.
Direct Mail
Triggered postcards to the carts, lapsed buyers and canceled subscribers that email and SMS could not recover, sequenced behind the digital win-back and measured against a holdout. See the direct mail retargeting page.
How we work
Week one is the audit: we read your accounts the way a buyer reads a P&L and return the three biggest revenue leaks, whether or not you hire us. The audit becomes a scoped program you approve before any work starts: which channels, in what order, what the first 90 days should return. Builds go live in order of revenue impact, highest first, usually inside 30 days. Every month you get one report: what each channel earned, what we changed, and what changes next, with the attribution window held constant so the numbers stay comparable. Running on Shopify? Our Shopify marketing agency guide shows what to hire for at each stage.
What does a lifecycle marketing agency do?
Do we have to hire BMO Media for every channel?
Which platforms do you work in?
How do we start?
Interested in working with us?
Request a complimentary audit and start building a stronger lifecycle foundation today.
Join the team
The retention brief
One email a month. Benchmarks, teardowns and what is actually working in DTC lifecycle right now.
Interested in working with us?
Request a complimentary audit and start building a stronger lifecycle foundation today.
Join the team
The retention brief
One email a month. Benchmarks, teardowns and what is actually working in DTC lifecycle right now.
Interested in working with us?
Request a complimentary audit and start building a stronger lifecycle foundation today.
Join the team
The retention brief
One email a month. Benchmarks, teardowns and what is actually working in DTC lifecycle right now.