Albee Baby
Albee Baby
The welcome email as a store directory for new parents.
"Earn up to 20% cashback rewards" leads, so loyalty is the first thing a new subscriber learns.
"Your all-in-one baby hub" tells parents why to shop here instead of hopping between brand sites.
Sale, new arrivals, strollers, car seats, home and play, each with a clean product shot and its own button.
Nuna, Bugaboo, Doona, UPPAbaby and more, with "Shop by brand" for parents who already know what they want.
Start a registry or recommend one, and earn back on completed registries.
Two retention hooks that answer the price-comparison habit common in big-ticket baby gear.
What this email had to do
Help new parents find their way around a large baby-gear catalog, and join rewards before the first order.
More from Albee Baby
Related works
Make every email count.
Turn engagement into repeat sales with data-driven strategy and automation.
Interested in working with us?
Request a complimentary audit and start building a stronger lifecycle foundation today.
Join the team
The retention brief
One email a month. Benchmarks, teardowns and what is actually working in DTC lifecycle right now.
15415 Jeffrey Rd, Ste 110 #1013
Irvine, CA 92618
Interested in working with us?
Request a complimentary audit and start building a stronger lifecycle foundation today.
Join the team
The retention brief
One email a month. Benchmarks, teardowns and what is actually working in DTC lifecycle right now.
15415 Jeffrey Rd, Ste 110 #1013
Irvine, CA 92618
Interested in working with us?
Request a complimentary audit and start building a stronger lifecycle foundation today.
Join the team
The retention brief
One email a month. Benchmarks, teardowns and what is actually working in DTC lifecycle right now.
15415 Jeffrey Rd, Ste 110 #1013
Irvine, CA 92618